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Seminar Programme Speakers

 




Land, Leisure & Tourism Seminar Programme

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06 Nov 2024
  1. Financial Issues Facing the Leisure Industry
    Cottages.com/Hoseasons
    • Holiday Park Innovation

    Join us for a presentation tailored to address the tax challenges that caravan park owners, lodge park proprietors, and touring site operators face. 

    Our event promises an engaging program, featuring presentations from our tax specialists that will cover; 
    • The intricacies of inheritance tax and its direct implications on your business 
    • VAT within your business 
    • Capital Allowances in the Tourism & Leisure Industry 
     
    The event will provide an opportunity to gain valuable knowledge and information to help your business grow and flourish. 

  2. Maximise your income through holiday letting
    Cottages.com/Hoseasons
    • Holiday Park Innovation
    With over 45 years of experience, we can provide expert advice on maximising your income through holiday letting. We'll cover the latest industry trends and present real-life case-studies from landowners we've helped make a profit from diversifying into holiday letting. Suitable for anyone interested in holiday letting, whether you have years of experience or are just considering taking the plunge. 
  3. Boost Your Business with Short-Form Video
    Cottages.com/Hoseasons
    • Holiday Park Innovation

    Join us for a practical, one-hour workshop on creating and publishing short-form videos to promote your business across YouTube, Instagram, TikTok, and more. 

    What You'll Learn:  

    • Video Creation: Bring 2 minutes of footage to edit and optimize for various platforms. 

    • Step-by-Step Guide: Follow along with a pre-recorded presentation and live instruction. 

    • Real-Time Practice: Leave with a ready-to-post video highlighting your business's USP. 

  4. We didn’t see that coming: the surprising new travel trends that have emerged this year and how to make the most of them
    Cottages.com/Hoseasons
    • Holiday Park Innovation
    This year’s booking habits have been as hard to predict as the weather. Join Pitchup.com as they unpack the randomness of it all, pick out the most unusual trends from this year’s nearly 1m bookings, and explain how to use them to your advantage. Time to throw out the rule book! 
07 Nov 2024
  1. Introduction to Martyn's Law: Enhancing Public Safety and Counter-Terrorism Measures in Public Spaces across the UK. 
    Cottages.com/Hoseasons
    • Holiday Park Innovation
    In response to increasing threats of terrorism and the urgent need to enhance public safety, the UK government is introducing Martyn's Law, also known as the Protect Duty. Named in honour of Martyn Hett, a victim of the 2017 Manchester Arena attack, this legislation aims to establish a cohesive and robust framework to protect public spaces from terrorist attacks. This session will provide an in-depth understanding of Martyn's Law, its legal implications, and practical steps for effective preparation for Museums, Visitor Attractions, and other public spaces with capacity to host 100+ visitors.
  2. Tax efficiency for your diversified rural/farming business
    Cottages.com/Hoseasons
    • Holiday Park Innovation

    Join us for a presentation on recent tax changes and they will impact your rural/farm/land business. 

    Including; 

    • Tax in the real world – case law wins and losses 

    • How to protect your business from capital taxes 

    • Structuring your business to drive higher returns, against a backdrop of higher finance costs. 

     

    The event will provide an opportunity to gain valuable knowledge and information to help your business grow and flourish. 

  3. The Changing Landscape of UK Holidays
    Cottages.com/Hoseasons
    • Holiday Park Innovation
  4. 5 Simple Tools To Enhance Your Outdoor Hospitality Business
    Cottages.com/Hoseasons
    • Holiday Park Innovation
    Session description - Sometimes improving your business can seem overwhelming. The hospitality industry is going through a fast paced fusion between technology and meaningful personal interactions.  We will share 5 simple things to make your life easier and ensure your business runs fast, efficiently and effectively including connecting sooner through Google and protecting your business from last minute cancellations. 
06 Nov 2024
  1. Access all areas panel: how to join the accessibility revolution
    Maxxton Software Theatre
    • Holiday Park Innovation

    There are 80m disabled travellers in the market for accessible tourism, 130m when adjusted for senior citizens travelling with family or carers. This hidden market is underserved and presents a huge opportunity for our industry.
    Pitchup.com has put together a panel of industry experts and experienced site owners to share brand-new research and practical tips on how to make your site more accessible (spoiler: it’s easier than you think!)

  2. Stronger Together: Developing Renewable Energy Partnerships with Landowners
    Maxxton Software Theatre
    • Holiday Park Innovation
    Learn how to turn your land into a renewable energy asset. Steve Cains and PJ Rogers will explore the benefits of forming mutually profitable partnerships between landowners, communities, and renewable energy developers. Discover strategies for long-term success and engage in a Q&A session to address your specific concerns. 
  3. AI-Driven Personalisation: Transforming Outdoor Hospitality
    Maxxton Software Theatre
    • Holiday Park Innovation
    Explore how AI can revolutionise the guest experience in holiday parks, vacation rentals, and campsites. Learn how to enhance customer satisfaction, increase revenue, and optimise pricing through personalised experiences powered by AI insights. 
  4. The Customer Journey: Is Automation Sending Your Customers to Competitors?
    Maxxton Software Theatre
    • Holiday Park Innovation
    Consumers have much higher expectations of brands than ever before. They expect businesses to be contactable 24/7 on every communication channel they use, phone, email, Whatsapp etc. Drawing on his 20+ years working in the Customer Service sector, Martin will discuss the rapid changes and advancements in this area. He will explore how brands can get their customer service right and how some are getting it very wrong. 
  5. From Booking to applause, elevating entertainment 
    Maxxton Software Theatre
    • Holiday Park Innovation
    Discussion and visual impact of entertainment, how it is changing and the push for better guest engagement and experiences that come from thinking outside of the box. Pure Entertainment Group will be discussed as the face paced leading Entertainment company bringing Turn Key solutions and hitting Bespoke brief for client satisfaction. Q&A will be opened for anyone with questions they are interested in opening up with the company director of Pure.  Screen will be required for slides and footage referenced in the talk. 
  6. 25 Must Haves for Leisure and Tourism Websites in 2025
    Maxxton Software Theatre
    • Holiday Park Innovation

    Are you content with your website's performance and conversion rates? If not, and you want to improve your website and get the most out of it... you're in the right place. 

    Sean, Growth Director at WebBox, has worked with Leisure & Tourism companies for over 15 years. He will share 25 things that your website must have in 2025 and leave you with tangible takeaways to help you improve your website's conversion rate. 

    This content is always popular among marketers looking to take their websites to the next level, so you won’t want to miss it! 

07 Nov 2024
  1. 11 Must Haves for Leisure and Tourism Paid Media Campaigns
    Maxxton Software Theatre
    • Holiday Park Innovation

    If you're running paid media campaigns and aren't satisfied with their performance, or if you're thinking about starting a paid ads campaign… you're in the right place. 

    Will, Founder and Managing Director at WebBox, has worked with Leisure & Tourism companies for over 15 years. He will share 11 ‘must haves’ for any paid media campaign and leave you with tangible takeaways to help you drive success and improve your conversion rate. 

    This content is always popular among marketers looking to take their PPC campaigns to the next level, so you won’t want to miss it! 

  2. AI-Driven Personalisation: Transforming Outdoor Hospitality
    Maxxton Software Theatre
    • Holiday Park Innovation
    Explore how AI can revolutionise the guest experience in holiday parks, vacation rentals, and campsites. Learn how to enhance customer satisfaction, increase revenue, and optimise pricing through personalised experiences powered by AI insights. 

Join us at the UK’s largest event for rural businesses, holiday parks, leisure and attractions.

The Land, Leisure and Tourism Show brings together a range of industries to provide inspiration, opportunities and innovation to enhance your business offerings.

We look forward to seeing you on the 6-7 November at the NEC Birmingham

Register Your Free Ticket

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